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LiTime Launches Year-Long Partnership with the MLF Phoenix Bass Fishing League

LiTime, a leader in advanced deep cycle LiFePO4 lithium batteries, is excited to announce a dynamic partnership with Major League Fishing® (MLF), the globe’s most expansive tournament-fishing organization and a premier outdoor entertainment brand.





Throughout the year, LiTime will supply 24 state-of-the-art deep cycle LiFePO4 Lithium batteries, setting a new standard for energy efficiency and reliability amongst competitive fishermen. The specialized batteries are designed to meet the rigorous demands of tournament fishing, providing the longevity and resilience crucial for angling success.


The standout LiTime 12V 100Ah TM batteries are precision-engineered for trolling motors, featuring:

l Innovative moisture-proof design

l Salt-spray resistance for heightened durability

l Advanced low-temperature cutoff protection for safe charging




Esteemed industry authority YouTuber Will Prowse recognized the battery as the “Best Value 12V LiFePO4 Battery for 2023,” commending their unmatched cost-efficiency and low-temperature performance.


Luny Lu, CEO of LiTime, states, "Our collaboration with Major League Fishing reinforces our resolve to serve the fishing community with reliable power solutions. Anticipating the diverse conditions in competitive fishing, our batteries are designed to deliver. We're committed to nurturing the spirit of competition and sportsmanship in partnership with MLF."


The Phoenix Bass Fishing League, MLF's cornerstone series, is pivotal for up-and-coming anglers aiming to go pro. LiTime is poised to energize the sport's growth and the adrenaline rush of competition with batteries that anglers trust.


Discover more about how LiTime’s products are changing the game in competitive angling at litime.com.


About LiTime

LiTime pushes the boundaries of innovation, shaping the future of energy solutions beyond supplying LiFePO4 batteries. With a comprehensive range of accessories, including the latest in LiFePO4 chargers, inverters, MPPT controllers, battery monitors and so on, LiTime paves the way for seamless, all-inclusive power systems. Experience the best in convenience and performance with LiTime.


About Major League Fishing

Major League Fishing (MLF) stands as the foremost tournament-fishing organization globally, orchestrating over 250 competitive events each year across the world's most renowned fisheries. With headquarters nestled in Benton, Kentucky, MLF provides a stage for the globe's elite bass anglers, featuring top professionals as well as a robust contingent of over 30,000 competitors spanning all 50 U.S. states and 13 countries. Established in 2011, MLF has revolutionized competitive fishing by offering top-tier televised and livestreaming coverage, reaching households nationwide via CBS, the Discovery Channel, the Outdoor Channel, CBS Sports Network, the World Fishing Network, and through MyOutdoorTV's on-demand service (MOTV). Committed to the future of angling, MLF champions bass conservation through research, education, and enhancing fisheries, ensuring the sport's sustainable growth and the well-being of its prized catches.

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